Entrepreneurial Skill Acquisition In The Social Media: A Study Of Millennials In Malaysia And Indonesia

The Covid-19 pandemic puts young people at the forefront of the economic impact and growing crisis. With the economic slowdown facing unprecedented challenges, millions of Malaysians have lost their jobs in the global economic downturn as many factories and companies have closed down. Millennials facing the highest risks of unemployment and instability; the shrinking job market will severely limit their job opportunities. Thus, since thebeginning ofthe pandemic, people have had to find creative solutions to generate income, whilealso hoping to chase their passions and dreams. Although the pandemic is widely regarded as another major setback for millennials, there are still a considerable number of millennial entrepreneurs who have found success in the period of disruption. The advantage of today's millennials is that the amount of information at their fingertips is almost unlimited, and they may be particularly capable of looking for opportunities in the new economic environment of the era of epidemics. They have digital knowledge that can well meet the new business needs of IR4.0, and can quickly adapt to remote work during the pandemic. Smartphones, computers,and the Internet allow anyone to learn the habit of continuous learning throughout their careersby mastering the latest news, skills and trends, and thus benefit a lot from them. However, thestudy on social media influence in developing entrepreneurial skill among millenials has received little attention thus far. In addressing this gap, this study explores the influence of social media as perceived entrepreneurial skills learned by the millenials. To collect the quantitative data, a survey method will be used. The 400 target respondents will be millennialswithin the 20 – 39
age group and a purposive random sampling method will be applied to reachrespondents in major towns and cities in Malaysia. For hypothesis testing, the model will be tested with Smart PLS 3.0.